The Meredith Travel Marketing Content Studio is part of Meredith Corporation, one of America’s largest media companies. Meredith leads the market in creating content across media platforms in key interest areas, such as food, home, travel, parenthood and health. Our well-known properties include Better Homes & Gardens, Midwest Living, Parents and AllRecipes. Meredith’s multichannel audience encompasses 220 million consumers, and our 17 owned or operated television stations reach 11 percent of U.S. households.
Multiple state tourism offices contract with the MTM Content Studio to produce custom projects, including five official state travel guides and their digital extensions. In each state, we establish a team of writers and photographers who know the area and provide insights that ensure travelers experience the best that each destination offers.
For many clients, we deliver turnkey digital content packages deployed across their websites and social media platforms. This content complements features in other marketing channels and engages online users with their passions, such as music festivals, craft beer, bike trails, hiking and more. Our social media team tailors each piece of content to leverage the unique environments of Instagram, Facebook, Twitter, etc. for maximum engagement with average consumers and key influencers.
Tapping Meredith’s unparalleled fulfillment abilities, we often polybag marketing pieces with leading Meredith titles such as Better Homes & Gardens, Family Circle and Parents, helping clients reach new customers in different demographics, life stages and geographical locations.